Was your site built on WordPress?
In all likelihood, it probably was. WordPress sites make up 31% of all sites on the internet. It’s one of the most popular platforms out there.
Managing your website on your own is hard work. No matter how many tutorials you read, it’s challenging to keep it running at its best.
Simply producing content on a regular basis is hard enough, but there’s so much more to it than that. Plugins, updates and security scans are just a small part of it.
That’s why you should use a WordPress management service to take care of all the extra work for you.
In this article, we’ll tell you all about how using an external service provider can benefit you, your site and your business. Read on to find out more.
Reasons to Hire a WordPress Management Service
Save Time
Running and maintaining a website is time-consuming, and not everyone can afford to do it themselves every day.
Your time is valuable and in order to be as productive as possible, you need to make every minute count.
That’s just one reason why a WordPress management service is so beneficial. It will carry out all of the website maintenance tasks that you would previously be doing manually, so you can spend time doing the things that are important to you.
Saving time means saving money, so why wouldn’t you want to make your site management as efficient as possible?
Improve Security
Hackers pose a very real threat to any site on the web, and you need to take measures to protect yours from being hacked as much as you can.
According to the Ginni Rommety, the CEO of IBM, cyber crime is the greatest threat to every company in the world, and you don’t have to be on IBM’s scale to be at risk.
No matter how big or small your company or your site is, you are susceptible to hacking.
You may think that your site isn’t worth hacking and therefore you shouldn’t have to worry about the risk. Unfortunately, that’s not the case.
When choosing sites to hack, hackers don’t select a site based on its content, but how vulnerable it is. That means that if you haven’t protected your site, you might as well be inviting them in. If they see an opportunity, they’ll take it.
If they get in, they have their pick of the data your site contains. This puts your customers at risk as well as your business because their payment details can be stolen.
If you do get hacked, you might not even notice. At least, not at first.
Thankfully, it’s easily preventable. A WordPress management service can prevent you from becoming a victim.
It will optimize the security of your site, blocking any malicious traffic with a firewall and stopping bots from making multiple attempts at guessing your password.
That means you can sleep easy, knowing that your site is in safe hands.
Even if you do still end up getting hacked, your service provider can issue immediate hack repair to offset the damage.
Lower Your Costs
Managing your website manually is a full-time job, and many companies employ people specifically for this purpose.
That means paying someone a salary just to keep your website running the way it should be.
You don’t have to do that. With a WordPress management service, you just pay a monthly or yearly fee and leave it to the experts. This costs a fraction of the amount it would take to have someone do it internally.
When it comes down to it, every business aims to save money, as every individual does, too. Letting a WordPress management service provider take care of the day to day running of your site will enable you to do that, and that should be reason enough to do so.
Keep It Up to Date
Only around 40% of WordPress sites are up to date. Is yours one of them?
Even if it is, chances are that it won’t be for long. New updates are constantly being developed, with plug ins and themes being released on a daily basis, and it can be hard to keep on top of them all.
In fact, there are more than 50,000 plugins for WordPress! How could you possibly keep track of them all?
If you attempt to update your plugins all the time, you’ll have to spend lots of time checking and installing things, but if you don’t, the security of your site could be compromised.
The best way to get around this issue is to let a WordPress management service do it all for you.
When a security issue is identified with a WordPress theme or plugin, it will be reported on various security sites on the web. Hackers will find those holes and use them to get access to your site. Sometimes, they even use sophisticated technology to do this automatically with bots.
A WordPress management service will detect when security issues arise and make the necessary updates as quickly as possible, requiring no manual input from you.
When all your plugins are updated and working properly, customers also have a better experience on your site, and that’s what it’s all about.
Get Support When You Need It
Building and maintaining websites is complicated business, and even if you’re a WordPress whiz, you’re bound to be stumped by certain functions and issues from time to time.
When you use a WordPress management service, you have access to a support system to help you through these times of need.
If you have a deadline and need to update or edit your website quickly, you don’t need to spend hours researching online. Instead, just contact your provider and get the answers you need in a timely manner.
You’ll always get a quick response, and once details of the problem have been submitted to an agent, even the most serious issues could be resolved in just a few hours.
Make Sure Your Site Works on Any Device
Your site may look great on a desktop computer, but does it appear or function just as well when visited on a mobile or tablet?
When sites aren’t optimized for mobile devices, they can be slow and awkward to use, and if they’re too uncomfortable, users will abandon them completely. That’s the last thing you want.
With a hosting service, you don’t need to worry about this. They’ll workout the technicalities for you, so no matter what kind of device your site is visited on, it still looks the same and is just as easy to use.
Now that people using mobile devices more than ever with no signs of slowing down, this is vitally important for a successful business.
Back Up Your Site
You’re probably already aware of the importance of backing up the data on your computer. That’s why we all use external hard drives and cloud servers. But have you thought about doing the same for your website?
If your site suffers a crash, you could end up losing all of the valuable information you worked so hard to store on there forever.
If you lose your site, you could lose your entire business. If that happens, building everything back up again from scratch would be at best, incredibly time-consuming, and at worst, completely impossible. If it ends up being the latter, the effects could be devastating.
Backing up your files on your computer isn’t enough. What if your computer breaks, has a virus, gets stolen or is lost? Then, you’ll have no way to retrieve it and you’ll be left with no options.
Storing back ups of everything remotely is by far the most sensible option, and a WordPress managements service will do exactly that. Choosing your own online backup service always comes with a risk, but a service provider is something you can rely on when they specialize in sites like yours.
Any data loss will be their responsibility, so they’ll ensure that everything is backed up as it should be.
They’ll perform back ups at regular intervals automatically, so you don’t have to think about it at all until you need it.
This could be when your site is attacked by malware, Trojan horses or other viruses. It could also be when an update goes wrong. However, it’s not always down to technical issues.
Sometimes, data is lost due to human error. People make mistakes, and making the wrong click could mean you do some unintended damage. When your site has been backed up, that damage is minimized and you can have your site back to normal in no time.
Make Your Site Easy to Use
While WordPress is incredibly popular amongst both seasoned website builders and complete beginners, it’s not always easy to use.
Sometimes, you need someone with the right expertise to carry out certain tasks.
That’s where a WordPress management service comes in.
The company you use can adapt your site to make it simple and easy to understand, even if you have no knowledge of coding at all. Then, you can add posts, pages, media and anything else you want, without the confusion that comes with working it all out yourself.
Fix Problems As Soon As They Occur
When updating and managing your site by yourself, you’ll hit a wall occasionally.
This could be in the form of a bug, a problem with your theme, platform or plugin, or something completely obscure.
A WordPress management service can fix issues with WordPress at the drop of a hat. You don’t have to go looking for problems, wait for them to jump out at you, or spend time looking up how to fix them yourself when they do.
If your site goes down, your customers won’t be able to access it, which means you lose a valuable opportunity to receive traffic and make sales. Cutting that time means that this isn’t an issue.
Control Spam
Any WordPress user will be familiar with those pesky spammers that show up in the comments section of their posts.
They’re posted when malicious bots target your website, and they’re not a good sign.
As well as indicating that you’re vulnerable to hackers, they make your site look unmaintained and untrustworthy to genuine customers who read them when browsing the comments.
Even when you use spam filters and anti-spam plugins, some still slip through the net.
A WordPress management service helps to stop these bots in their tracks, so your site stays spam-free. Any automated comments or contact form submissions will be eliminated.
Improve Search Engine Rankings
All website are constantly trying to compete for the top spot on Google. If you have it, you’re much more likely to attract more customers and make more money.
A great WordPress management service will help you to come out on top by improving your SEO.
Google likes fast websites, and if your loading speed is too slow, it will push you down. A management service will optimize that, increasing your chances of successfully competing with other sites.
It will also audit your current SEO and create action plans to improve it. Then, you can use the best keywords, links, and content to boost your site’s traffic.
Let Us Manage Your Site for You
The security, maintenance, and back up data of your site might not be your first concern, but it should be pretty high on your list.
However, that doesn’t mean that it has to be a burden to you. In an ideal world, you wouldn’t have to worry about it at all, and you don’t.
Putting your site in the hands of the right company will make running your site as easy as possible.
Monster Media’s WordPress management service provides daily backups, performance checks, uptime monitoring, technical support, updates and security scans.
We know that there is no ‘one size fits all’ service for WordPress sites. That’s why we don’t take that approach. Instead, we tailor our packages to suit your specific needs.
If you’re interested in getting one for your site, contact us and see what our WordPress management service can do for you.
